Platform / Niche
15 articles on platform / niche.
Choosing an SEO Plugin for WordPress
The major WordPress SEO plugins all cover the same core basics. The differences that matter are usability, extra features, and how much they slow your site down.
Squarespace SEO: What You Can (and Can't) Control
Squarespace handles most technical SEO automatically, which means the SEO work available to you is mostly about content, structure, and a handful of settings.
Wix SEO: Tips for Ranking on a Wix Site
Wix's SEO reputation is outdated, the platform has significantly improved its technical SEO capabilities, and most limitations today come from configuration, not the platform itself.
Etsy SEO: Getting Found in Marketplace Search
Etsy SEO plays by different rules than Google SEO, it's optimizing for Etsy's internal search algorithm, which weighs listing titles, tags, and shop performance differently.
YouTube SEO: How to Rank Your Videos
YouTube is the second-largest search engine in its own right, and its ranking system weighs a mix of relevance signals and viewer behavior.
SEO on TikTok: How Discovery Actually Works
TikTok is increasingly used as a search engine by younger users, and its recommendation system weighs on-screen text, captions, and audio in ways traditional SEO doesn't.
SEO for Dental Practices
Dental SEO blends local SEO with the trust-building content patients want before choosing a provider, procedure explanations, before-and-afters, and clear insurance information.
SEO for HVAC Companies
HVAC search is highly seasonal and highly local, success usually comes from service-specific pages and being genuinely fast to find during emergencies.
SEO for Roofing Companies
Roofing SEO benefits heavily from visual proof of work and clear, specific service pages, since customers are choosing a contractor for a major, visible investment.
SEO Tips for Freelancers and Solo Consultants
Freelancer SEO usually comes down to a focused personal site, a handful of case studies, and content that demonstrates expertise rather than a large volume of pages.
SEO for Law Firms: What Makes Legal Search Different
Legal search is high-value, high-competition, and heavily influenced by trust signals, which makes SEO both more expensive and more worthwhile than in most industries.
Ecommerce SEO: Getting Product Pages to Rank
Ecommerce SEO has its own challenges, thousands of near-duplicate product pages, filtering and pagination, and a constant churn of inventory.
Shopify SEO: A Practical Setup Guide
Shopify handles a lot of technical SEO out of the box, but a few settings and habits make the biggest difference in how well a Shopify store ranks.
WordPress SEO: Plugins and Settings That Actually Matter
WordPress is flexible enough to be excellent or terrible for SEO depending on setup. A short list of settings and habits covers most of what matters.
SEO for Personal Injury Lawyers
Personal injury is one of the most competitive legal niches in search, success usually depends on deep local relevance and content that addresses real client concerns.